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About Us

Introducing

Choose Diamonds and Gemstones That Make a Difference

Jewelry should be more than just beautiful. It should stand for something. At Created Forever, we craft stunning lab-grown diamonds and created gemstones without compromising on ethics or sustainability.

Every piece is a statement of responsible luxury, ensuring your jewelry is not only a symbol of love, but also a reflection of care for the planet and its people.

Make a difference

Join Us!

We invite you to join us in this journey of love, eco-consciousness, and a brighter future. Every purchase with us is a step towards a more sustainable and equitable world.

How it all started

Our story

Created Forever was founded by three women, Julie, Barbara, and Natasha, who shared a single vision: a future where fine jewelry could be as responsible as it is radiant.

They set out to redefine the industry with lab-grown diamonds that rival mined stones in every measure of brilliance, without the environmental and ethical impact of traditional mining. As their vision evolved, so did their collection, expanding to include created gemstones. Today, every color, every cut, and every stone in the Created Forever collection reflects the same promise: exceptional beauty without compromise.

Together, they built Created Forever to celebrate love, milestones, and life's most meaningful moments, crafting fine jewelry that's not only beautiful but also thoughtfully made for a brighter, more sustainable future.

Julie: Founder

Julie Schwartz has a deep passion for sustainability and human connection, she founded Created Forever to redefine fine jewelry—offering stunning lab-grown diamonds that celebrate love without compromise. Her vision ensures that every piece is crafted with conscience, beauty, and lasting meaning.

Barbara: Designer

Barbara Chiminello’s love for design goes beyond aesthetics—it’s about storytelling through craftsmanship. With a keen eye for detail and a passion for creating timeless beauty, she ensures that every piece at Created Forever is both artful and meaningful. Her designs blend elegance with purpose, capturing the essence of love, connection, and sustainability in fine jewelry.

Natasha: Merchandising

Natasha, as head of merchandising, focused on making these stunning, sustainable diamonds accessible to those who value both quality and conscience. She curates collections that blend timeless elegance with modern versatility, offering everything from delicate, everyday pieces to bold statement designs.

Our Vision

The future of luxury with purpose

We envision a world where fine jewelry embodies love, sustainability, and ethical elegance. No longer a symbol of exploitation, a diamond now shines as a beacon of care for people and the planet.

Our Mission

Diamonds that make a difference

Our mission is to accelerate the shift to sustainable, ethically crafted jewelry by offering lab-grown diamonds that combine beauty with responsibility. Through innovation, transparency, and giving back, we make ethical luxury the new standard—one diamond at a time.

Your purchase matters!

Join us on our mission!

Every purchase at Created Forever is a choice for ethical diamonds and a commitment to a better future. By choosing lab-grown diamonds, you’re embracing sustainable luxury while supporting meaningful causes like Jewelry for Children, which brings hope to those in need. Together, we can redefine fine jewelry—where beauty, responsibility, and purpose shine as one.

Our Values

Our Values are crystal clear, much like our diamonds

Women owned

Operate as a proud women-owned business, promoting gender equality and leadership opportunities for women.

Giving back

We are proud to partner with Jewelers for Children (JFC), an NGO that unites the jewelry industry and its patrons to support children around the world.

NO RETAIL MARKUPS

Integrity is at our core. We practice transparency with our pricing, offering fair and honest rates without hidden markups

Eco-Smart Luxury

Embrace modernity in both technology and design, creating pieces that are both timeless and forward-thinking

Experience Pure Elegance

Dive into Our Lab-Grown Diamonds